PepsiCo forecasts surprise drop in profit as it ramps up investments
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(Reuters) - PepsiCo Inc forecast a surprise drop in full-year profit on Friday, as the snack and beverage company spent heavily on marketing and developing new products in a bid to claw back market share from Coca-Cola Co Inc.The company has boosted advertising for its colas - Pepsi, Diet Pepsi and Mountain Dew - and is also investing heavily in its snacks business to offer products with new flavours, healthier preparation methods and attractive packaging.The investments in advertising and..