From Mr. Clean to Michelle Yeoh, how the travel industry plans to woo customers back

NEW YORK/LONDON/BEIJING (Reuters) - Lysol is starring with celebrities and rock-bottom prices in the $8 trillion (£6.53 trillion) global travel industry's pitch to get people back on the road and in the air.What was scrubbed from view now leads marketing campaigns as cleanliness is tops for travelers in the coronavirus era, marketing experts said.As the summer vacation season kicks off, airlines and hotel chains are racing to brand themselves as spotless, in efforts to wipe out memories of..