British supermarkets endure worst Christmas since 2014 - Nielsen
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LONDON (Reuters) - British supermarkets experienced the lowest growth over the key Christmas period since 2014, with sales growing by just 0.5% year-on-year in the four weeks to Dec. 28, according to industry data published on Tuesday. Market researcher Nielsen attributed the weak growth to increased competition, price cuts and lower inflation. Its data also revealed that while consumers visited supermarkets more often over the 2019 Christmas period, shoppers purchased fewer items and spent..