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Change seems to be the only constant in mobile applications. Many government agencies are now realising this. In order for the right technology to be chosen, there is a checklist in place that needs to be complied with. Apple only reaches out to 30% of the market today.
Whilst android reaches out to 40% of todays market. There are some app developers who will actually use the platform technology to create more apps.
This will be done over apple and android, but will be charged for one device instead of two or however many they choose to do it across. A cross platform developer must be sought, in order to maximize their return on investment.
Although there are mobile apps, digital content should still remain the same and not be changed. Updates should be published immediately to the suite of applications, meaning the app should have a single point of integration. One dashboard should also be used to manage the whole portfolio of apps.
This makes it easier for the marketing department, the outside agencies and the internal staff. It should also be dynamic enough to allow staff who aren’t as good with technology, to upload images, promotions, change the content or even add new pages. Considering how advanced the technology industry is, this should happen in no time.
Something more expensive and time consuming is managing and maintaining the app once its build. There are many considerations when creating a mobile app. The industry continues to deliver meaningful content and an extremely large variety of games.
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