ViacomCBS plans Latam push for streaming service Pluto TV
Share:
BUENOS AIRES (Reuters) - ViacomCBS will launch its free streaming platform Pluto TV in countries around Latin America in late March, an executive told Reuters, a move that could raise a challenge to subscription services in the region like Netflix .Pierluigi Gazzolo, who is spear-heading the roll-out of the advertising-based platform, told Reuters the firm could have an edge in Latin America, where consumers may prefer to avoid the regular costs of subscription."I think Latin America is the..