For British shoppers, November is the new Black Friday
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LONDON (Reuters) - With harsh lessons learnt from past Black Fridays, British retailers are stretching promotions over several weeks, aiming to smooth out consumer demand and reduce the pressure on supply and distribution networks.Brought over from the United States by Amazon in 2010, the annual event started as single day of discounting before growing into a long weekend that took in 'Cyber Monday'. It then grew to a week or so either side and is now getting longer and longer, though after..