Exclusive: Amazon to delay marketing event Prime Day due to coronavirus
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(Reuters) - Amazon.com Inc is postponing its major summer shopping event Prime Day at least until August and expects potentially a $100 million hit from excess devices it may now have to sell at a discount, according to internal meeting notes seen by Reuters.Amazon declined to comment. Prime Day, a marketing event Amazon started in 2015 to drum up sales during the summer shopping lulls, typically occurs in July, though the company never publishes the date far in advance.